Every eCommerce business sends transactional emails to their customers - these are the order and shipping confirmations sent shortly after a purchase is made. But few make the most of the fantastic marketing opportunity this offers. Here are the top four ways you can use transactional emails to drive eCommerce sales.

When a customer thinks of your brand, it's likely that your logo is one of the first things that comes to mind. Needless to say, how and where you use your logo matters! Our friends at Looka have put together the 9 places that you should be using your logo in 2019. Cassandra King

Abandoned cart rates in eCommerce are sky-high, and this results in a lot of lost revenue. Why? Because many checkouts simply don’t offer customers a positive, seamless experience to cap off their purchasing journey. We’ve drafted in our partner Bolt Checkout and mutual customer HOOK 360° to help investigate how you can reduce the number of customers 'checking out' early.